Motion graphics studio The Pridgeon Design Group produced this vibrant motion-graphic marketing video for MyLudus—a Portsmouth, New Hampshire startup that builds mobile apps for youth athletic event organizers.
Art Director Paul Pridgeon co-wrote the script, dreamed up the concept, and storyboarded every beat. Together with animator Christina Mayes, he crafted the illustrations, characters, and kinetic graphic design that bring the brand to life.
Paul founded Pridgeon Design Group (PDG) in Boston. Deeply integrated into the local medical community, he produced animations and illustrations for clients including Health Dialog, Vida Health, and the Foundation for Informed Decision Making, as well as Massachusetts General Hospital, Brigham & Women’s Hospital, Dartmouth Health, Harvard University, Brown University, and the University of New Hampshire..
We thrive on jumping in at ground zero with startups—breathing fresh branding energy into bold ideas. Yes, deadlines sprint and budgets tiptoe, but the rush is worth it.


